Live decks
Syncdeck
Presentation software for building, hosting, and presenting live decks. Used in production for client work, including the Naomi Sharon × MOWALOLA redesign agreement for OVO Sound.
syncdeck.infoDesigner
Forward Deployed Engineer · Scissor Studio
Co-founder, Scissor Studio
I design and engineer sales-driven platforms for architecture, furniture, fashion, and culture: refined, performance-driven interfaces on the back-end infrastructure their businesses run on daily.
I also own the deal: sourcing the opportunity, shaping the pitch, negotiating terms, and closing, then carrying every engagement to the finish on time, with a consistently high win rate.
Selected work
The work, in imagery · scroll each column
Software & systems
Editorial & artists
Built for real-world operations
Alongside client work, Scissor Studio develops its own software for real-world business applications: presentation tooling, collection management, research, and commerce. Each product is in production and used daily.
Live decks
Presentation software for building, hosting, and presenting live decks. Used in production for client work, including the Naomi Sharon × MOWALOLA redesign agreement for OVO Sound.
syncdeck.infoCollection ops
Artwork inventory and operations software for galleries, museums, and private collections. Tracks records, storage, crating, and movement. The platform behind TANIA Web.
taniafas.com/Visual research
A visual research tool for collecting and organizing references, built without feeds, likes, or follower counts.
strands.systems/People, reviewed
A social platform for reviewing people. Profiles, written reviews, and a shared public record.
peopleboxd.xyzReference sharing
A link-sharing platform for collecting, previewing, and circulating references. Handles authentication, storage, and delivery.
Co-Founder, Designer & Creative Director
2020–present · New York
A design and engineering practice building digital infrastructure for fashion, art, and culture. I lead the commercial side of the studio: pitching, pricing, and closing engagements, then running product, team, and timeline so every project ships on schedule. We work directly with clients to design, build, and operate the systems their businesses run on: e-commerce, collection management, publishing platforms, and custom applications. Design earns the client’s confidence; engineering and well-maintained systems earn their loyalty; most engagements begin with a single build and mature into years under management. Engineered across the full stack with SvelteKit, TypeScript, Node, Shopify, Supabase, and Stripe, from WebGL point-cloud viewers to production storefronts, deployed on Cloudflare, Railway, and GCP. Branding and marketing are part of the same engagement. Clients include TANIA, SONY Music / OVO, Luar, American Express, Tresemmé, Woolmark, Shayne Oliver Group, 3D Model Management, and CODE Magazine.
International Sales & Project Lead
2019–2024 · Global
Drove international sales for an Italian marble house, securing deals across residential, commercial, hospitality, and retail projects worldwide. Worked directly with the quarry and factory to bring custom furnishings and architectural elements from raw stone to installed work, owning each project from first conversation through delivery. Authored the proposals, specifications, and sales documentation that won the business, and saw complex, high-value deals through to on-time installation. Held concurrently with Scissor Studio.
Manager, Website & Digital Operations
2021–2023 · New York
Managed the website and digital operations for a luxury Italian furniture retailer, turning a showroom catalogue into a consistent online sales channel: merchandising, site performance, and the day-to-day operation of the e-commerce platform. Held concurrently with Scissor Studio.
Accessories Producer
2022 · Global
Produced accessories within a high-volume fashion operation, managing materials, vendors, samples, and production runs against unmovable deadlines. Consulted on a private payment processor for Yeezy e-commerce. An engagement held concurrently with Scissor Studio.
Available for forward deployment
Alexander DeWahl is a designer and forward deployed engineer based in New York. He works directly with clients to understand how their business operates, then designs and builds the software it depends on.
He co-founded Scissor Studio to build digital infrastructure for fashion, art, and culture: storefronts, collection management systems, publishing platforms, and spatial viewers. The studio also develops its own applications for real-world business operations, including Syncdeck, TANIA, and Strands.
Alongside the studio, he has managed website and digital operations at Nella Vetrina and produced accessories at Yeezy. He also leads branding and marketing engagements.